We educate you and your team to be able to tell your story in a succinct way. Allowing you to grow your brand and revenue by turning your audience into advocates.
Personal Branding - Develop and leverage a Personal Brand so you can be more productive, self-aware and gain clarity on their goals and vision.
Target Audience - Gain clarity on the size, psychographics and expressed needs of your ideal audience. Allowing you to create an ideal product market fit by design.
Media/Community Engagement - Leveraging relevant media outlets to amplify the reach and credibility of your message.
Do you need an outsider's perspective to help you understand the position and voice you can have in your market?
After gaining a thorough understanding of your goals and vision, we get you to think bigger so you can engage your audience on a higher level. You can expect a healthy amount of debate and pushback, but it’s all for the greater good. We then educate you and your team on how you can achieve your desired outcomes in a strategic and user friendly way.
Marketing is challenging, but it doesn’t have to be confusing.
Your story: During the discovery stage we’ll get an idea of your background and how you can benefit from a second set of eyes regarding your business development and marketing.
The Deep Dive: We’ll then move on to an in-depth interview where we’ll “peel back onion” to gain more input on who you are, your mission and the critical areas that need to be addressed.
Team discusses implementation plan: You’ll then meet each team member to gain an understanding of their core competencies. From here we’ll begin outlining the scope of the project and determine key milestones.
Implementation: As the lead I work closely with you and the team to assure that each stage is completed within the timeline. Once completed we test all aspects and educate you on usage of new tools and tactics.
Ongoing support: You’ll receive a final report on current assignment and discuss additional opportunities to engage
Jodi and the team she put together with LCG Brands for our total company rebrand were exceptional! Jodi's direct experience in the private sector and government gave her insights into our business that we couldn't find anywhere else. From basic concept, naming convention, logo design and website design, she drove the process, providing our firm with direction and focus from a singular voice which was very important for us. Additionally, her team was able to seamlessly pivot when a significant challenge presented itself; dramatically compressing the timeline and leading to a very successful launch of our new brand. I hope I find more opportunities to work with Jodi!
Senior Vice President at Tenax Strategies, Inc