We educate you and your team to be able to tell your story in a succinct way. Allowing you to grow your brand and revenue by turning your audience into advocates.
Personal Branding - Develop and leverage a Personal Brand so you can be more productive, self-aware and gain clarity on their goals and vision.
Target Audience - Gain clarity on the size, psychographics and expressed needs of your ideal audience. Allowing you to create an ideal product market fit by design.
Media/Community Engagement - Leveraging relevant media outlets to amplify the reach and credibility of your message.
Do you need an outsider's perspective to help you understand the position and voice you can have in your market?
After gaining a thorough understanding of your goals and vision, we get you to think bigger so you can engage your audience on a higher level. You can expect a healthy amount of debate and pushback, but it’s all for the greater good. We then educate you and your team on how you can achieve your desired outcomes in a strategic and user friendly way.
Marketing is challenging, but it doesn’t have to be confusing.
Your story: During the discovery stage we’ll get an idea of your background and how you can benefit from a second set of eyes regarding your business development and marketing.
The Deep Dive: We’ll then move on to an in-depth interview where we’ll “peel back onion” to gain more input on who you are, your mission and the critical areas that need to be addressed.
Team discusses implementation plan: You’ll then meet each team member to gain an understanding of their core competencies. From here we’ll begin outlining the scope of the project and determine key milestones.
Implementation: As the lead I work closely with you and the team to assure that each stage is completed within the timeline. Once completed we test all aspects and educate you on usage of new tools and tactics.
Ongoing support: You’ll receive a final report on current assignment and discuss additional opportunities to engage
Jodi is a passionate visionary who really understands the needs and realities of building a brand in today's market. Not only is she tireless in her commitment to clients, Jodi also brings a diverse background that spans multiple media channels both traditional and new. She is definitely someone to get to know in the Massachusetts entrepreneurial ecosystem.
Leadership Development Delivered Your Way
The most successful leaders understand and embrace their roles as communicators. Whether to announce an executive transition or simply to raise a leader’s profile in the industry. LCG Brands helps senior leaders identify their natural communication style and then identifies modes of visibility, gaining influencer status that drives business results.
LCG Brands’ leadership development programs are available in two formats: On-Site or Off-Site Custom Workshops.
We work together to create the program curriculum you need to drive results. Programs are designed as two day master classes, full day or half day.
Throughout the program, you will have regular private phone calls or meetings with our team to review progress and ensure that you are playing to your personal and professional strengths.
Real-Time Mindshift: LIVE, In-Person Team Coaching
Employees are the heart and soul of any organization and aligning their behaviors with business strategies is critical to success.
LCG Brands conducts meaningful marketing workshops that engage the entire team. We help you establish marketing goals, define your target audience, and navigate the tactical marketing outcomes required to be successful. We use engaging methods to get the best out of your team while ensuring that our team adds value to the process.
Re-invent yourself to stand out. We start by taking an inventory of your strengths and weaknesses and assessing the story that is your life. Taking best practices from our work with individuals and organizations, we help you to take charge of your personal development by re-balancing your portfolio of life and developing the guiding principles necessary to move forward.
Jump-Starting Innovation Workshop
Customized one - and two - day workshops will develop an action plan that makes these concepts come to life in the everyday. We will help you assess your organization:
Both the current practices and the leadership behaviors that form the culture and the larger trends shaping your world. You will leave with a clear goal and action plans that you can execute. A specialized workshop with us means not only a new mindset toward change but also the practical tools to make that mindset a reality.
Presentations & Workshops
Today’s leading marketers balance being sociologist and anthropologist, strategists and analysts, visionaries and creative directors, innovators and brand advocates. No one person or business can achieve all of these successfully… without help.
We work with organizations on complex marketing challenges. One of the fundamental elements of our approach and our success is the trust that our clients have put in our team, helping them realize meaningful change.
LCG Brands provides the talent and experience you need to achieve successes that garner;
Empowered business culture.
Culture that helps create leaders at all levels.
Compelling storytelling to advance company brands.
Effective marketing team with an immediate impact on the bottom line.
Enthusiasm, energy and know-how to build and execute a multi-functional marketing plan.
We deliver managed marketing solutions that launch results for sustainable business growth.
Let us do the same for you.
It was a pleasure working with Jodi and the LCG Brands team, for their control of the details, calm management of 20 loose ends on any given day, and upbeat voices on the phone, or bright smiles even in midst of stressful meetings. Jodi and the team know how to be clear in their mission, clear in the assignments, steady in contact with all parties, and firm in holding everyone accountable. All elements of a great project managers!