top of page

Mentoring Matters



Is job placement a sign of a College/University's success? And how can educational organizations give their students an edge in the ever changing job market? And how can they share the wisdom well past the classroom?

Aspiring leaders need more and better mentoring than they’re getting today. According to a 2019 study, while more than 75% of professional men and women want to have a mentor, only 37% have one.  What’s more, most of the people currently acting as mentors aren’t having as dramatic an impact as they could because they’re too narrowly focused on career advancement instead of mentoring the whole person. How to do it better? 

-Harvard Business Review

Cornell University’s School of Industrial and Labor Relations found that mentoring programs  dramatically improved promotion and retention rates for women and minorities —15% to 38% as compared to non-mentored employees.

Employees are happy, engaged, and productive when their individual needs and the needs of the organization are in sync. The extrinsic rewards of salary and benefits might be enough to get top talent in the door, but it will not be enough to retain employees or to bring out their best efforts.


Employees reach their full potential when their job also brings intrinsic rewards—the feeling of doing meaningful work that is connected to their own personal and professional development.


Frequently Asked Questions

Why is mentorship important?

Mentoring = Teaching

Mentorship is an important relationship that requires lots of wisdom and communication. Many people have gathered a lifetime of lessons and advice, but what good is all this knowledge if you do not share and allow others to learn from your experiences. Mentoring Matters is a resource that helps you understand the value of the mentor-mentee relationship and how to host the relationship the right way. Mentorship is meant to support others who are less experienced than you to get to their goals much faster. There are lots of valuable skills to learn from one another, both personal and professional.


Who benefits from Mentoring Matters in my institution?

  • Students can gain meaningful advice personally and professionally from the start to the end of their collegiate experience.

  • Faculty members can build their brands, share experiences, and form stronger relationships with peers and with their students 


What will this course teach me?

The course will review various topics including what a mentor is, understanding your expertise and what you will offer, finding the right mentee, forming a relationship with a mentee, learning interpersonal skills, developing trust, giving constructive feedback, overcoming obstacles, and more!

What is in the course?





Course Investment

$6,000 – Basic Package: Full course + customization (your business logo)

$8,000 – Beyond Package: Full course + translation with subtitles (the language of your choice)

                 +$2,000 per language

$10,000 – Worksheet Package: Full course + worksheet program


Why should my institution purchase the course?

Mentoring builds relationships. The more people that are engaged in this relationship, the stronger the connection to your institution. Faculty will be able to communicate more effectively with their peers and students to provide life lessons and advice. The students and faculty will also understand what to expect from a mentor-mentee relationship and how it will benefit them. This allows both parties to benefit the most from the relationship.


How do I purchase Mentoring Matters?

To start the purchasing process, you will email LCG Brands at or fill out simply hit the “Contact Us” button on this page, and a representative will be designated to support you from start to end.  After we address all your questions and you have selected a package, we will send your invoice. Once we receive your institution’s logo and payment, you will receive your custom copy of the Mentoring Matters course.


How will I receive my package?

You will receive a password protected file with your custom course inside. The students and faculty at your institution can watch this course an unlimited number of times and it can be shared with different departments as you see fit. The course is evergreen and you own it.


When will I get my course?

Once we receive your institution’s logo and payment, you should receive your custom course within 3-5 business days.


What does the Worksheet Package include?

The Worksheet Package is a PDF booklet of exercises for the viewer to complete while following the course. There is a page of interactive exercises for each module.

Jodi-Tatiana Charles is the Founder and “Brandographer™” of LCG Brands. She brings to bear 30+ years of executive leadership in marketing, branding, and communication success with high profile organizations.  She has mentored over 5,000 students in her lifetime.


Jodi teaches exactly how to find mentees and mentor them in a way that gets them maximum value while fully respecting your time and allowing you to focus on helping others in the areas where you can add the most value for them (i.e., not under-utilizing yourself). She teaches how to access businesses and individual mentees in less-advantaged communities and outside of your own natural community and world. LINKEDIN

Ready to get started?


We will help you answer any additional questions you may have

and help start your journey to mentorship!

Purchase your course Today!

bottom of page