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From 'Got To' to 'Get To', The Mindset Shift Every Small Business Owner Needs
Reframing “I got to” as “I get to” could be the mindset shift that reignites your passion and propels your business forward.

Jodi-Tatiana Charles
Apr 12, 20252 min read


Unpredictable Tariffs Are Putting New Pressure on Small Business Owners
Tariff changes are creating new challenges for small business owners, from rising costs to disrupted supply chains. The constant uncertainty makes planning difficult and adds stress to already demanding roles. Taking steps to adapt your operations, support your team, and care for your mental health is more important than ever. While you can’t control policy shifts, you can control how you respond, and that response can strengthen your business for the long haul.

Jodi-Tatiana Charles
Apr 10, 20252 min read


15.999 - Inhale Strength, Exhale Doubt
When doubt surrounds you and your skills are questioned, the key to staying grounded is simple: just breathe…15.999. In the periodic table, 15.999 represents oxygen, essential for life, clarity, and focus. In your career, it’s the pause that fuels resilience, the calm that turns skepticism into trust, and the breath that helps you rise stronger when they don’t believe.

Jodi-Tatiana Charles
Mar 11, 20252 min read


Why Every Entrepreneur Should Document Their Expertise for Lasting Impact
As an entrepreneur, your experiences and insights are invaluable. Instead of keeping them to yourself, consider documenting your expertise through a book, article, or e-book. Not only does this help build your credibility, but it also allows you to inspire others and leave a lasting impact. Sharing what you know can open doors, build authority, and help you connect with a wider audience. Start turning your knowledge into a resource that can benefit others and enhance your per

Jodi-Tatiana Charles
Mar 6, 20252 min read


Staying Focused When Leadership Gets Petty
Petty leadership can derail great work, but only if you let it. Stay focused, protect your brand, and let your results speak louder than the noise.

Jodi-Tatiana Charles
Feb 27, 20252 min read


The Power of Perseverance and Building a Lasting Legacy
Success isn’t just about reaching the top. It’s about perseverance, resilience, and the lasting impact you leave behind.

Jodi-Tatiana Charles
Feb 22, 20252 min read


How Playing Games Trains Your Brain to Think Outside the Box
Games train your brain to think creatively, adapt, and solve problems, key skills for business and life. Play more, think smarter!

Jodi-Tatiana Charles
Feb 15, 20253 min read


The Impact of Leadership Popularity Over Mission
When leaders prioritize their image over their team and mission, trust erodes, morale drops, and the company declines.

Jodi-Tatiana Charles
Feb 11, 20252 min read


Taking the Leap! What Businesses Can Learn from High-Stakes Advertising
High-cost ads can be a game-changer, but only with the right strategy. Learn how to make your investment work beyond the spotlight!

Jodi-Tatiana Charles
Feb 7, 20252 min read


Why Smart Marketers Are Doubling Down on Organic Social Media
Organic social media isn’t just an afterthought, it’s a powerful, cost-effective strategy that builds trust, drives engagement, and delivers

Jodi-Tatiana Charles
Jan 31, 20252 min read


Why Entrepreneurial Leaders Must Prioritize Well-being to Drive Team Success
Your well-being isn’t just about you, it shapes your team, decisions, and business success. When you thrive, your organization follows.

Jodi-Tatiana Charles
Jan 30, 20252 min read


Hurt People Hurt People: The Ripple Effect in the Workforce
“Hurt people hurt people" and the workplace is no exception. Toxic behaviors, unresolved trauma, and poor leadership can derail team morale,

Jodi-Tatiana Charles
Dec 12, 20242 min read


Overcoming Insecurities as an Innovator to Lead Authentically
Becoming a true leader while grappling with your insecurities requires embracing vulnerability and building resilience.

Jodi-Tatiana Charles
Oct 25, 20242 min read


The Fine Line Between Theft and Research in Entrepreneurship
At the core of entrepreneurship is the need to create value for customers. Inspiration from others should always be a stepping stone, not a

Jodi-Tatiana Charles
Oct 21, 20242 min read


The Power of Staying Authentic Amid Criticism
Yes, feedback can be constructive, but not every opinion deserves your attention.

Jodi-Tatiana Charles
Sep 30, 20242 min read


The Dive: The latest comings and goings at the New Hanover Community Endowment
A wave of staff departures at the New Hanover Community Endowment, including senior leadership, reduced the organization’s workforce by roughly a third just before its new CEO’s arrival. The transition raised questions about stability, continuity, and leadership structure, as incoming CEO Dan Winslow moved quickly to make new hires and begin rebuilding capacity ahead of his official start.

WHQR Public Radio
Sep 28, 20241 min read


New Hanover Community Endowment’s incoming president hires two staff members
Incoming president Dan Winslow announced two early hires for the New Hanover Community Endowment, bringing on Jodi-Tatiana Charles as interim chief marketing officer and Gabriella Diaz as administrative assistant. The additions signal a focus on strengthening communications, operations, and community engagement as the organization enters its next phase of leadership and expands its capacity to address regional priorities.

WECT News 6
Sep 26, 20241 min read


Endowment CEO Makes First Hiring Decisions
Incoming CEO Dan Winslow made his first hiring decisions at the New Hanover Community Endowment, appointing Jodi-Tatiana Charles as interim chief marketing officer and Gabriella Diaz in an administrative role. The hires come amid leadership transitions and staff departures, signaling a shift toward strengthening communications, operations, and community engagement as the organization evolves under new leadership.

Wilmington Biz
Sep 26, 20241 min read


Endowment announces new CEO Dan Winslow’s first hires, both affiliated with leader
New CEO Dan Winslow announced his first hires at the New Hanover Community Endowment, selecting Jodi-Tatiana Charles as interim chief marketing officer and Gabriella Diaz for an administrative role. The appointments follow recent staff departures and signal an effort to stabilize operations, strengthen communications, and rebuild organizational capacity as the endowment navigates leadership transition and growing public expectations.

Port City Daily
Sep 26, 20241 min read


Facing staff resignations before his official start date, Endowment CEO makes new hires
Ahead of his official start, incoming CEO Dan Winslow moved quickly to make new hires following multiple staff resignations that included senior leadership roles. The departures reduced the organization’s capacity during a critical transition, prompting early action to rebuild operations and stabilize leadership as the Endowment prepared for a new phase under incoming direction.

WHQR Public Radio
Sep 26, 20241 min read
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